Boucheron

PSP recently partnered with creative agency Perfect Cartel to deliver a one-of-a-kind experience for iconic French jewellery house Boucheron. Hosted at the beautifully restored Old Sessions House, the event blended luxury with sharp, detailed technical production to support Boucheron’s timeless elegance.

The main venue was split into three curated vignette spaces, each showcasing a different collection. We used banks of pin spots to highlight individual pieces with precision, backed by moody, atmospheric lighting to bring each vignette’s creative concept to life. A discreet PA system in each space played tailored soundscapes, designed to complement the visual styling and storytelling.

Upstairs in the dining hall, we installed profile spots projecting a custom gobo of Boucheron’s logo onto the back wall—clean and subtle, but impactful. Breakup gobos added texture across the tables, while a background music system carried the mood through the space.

Ambient lighting carried through the communal areas, helping guests transition between zones with consistency and style. For the cocktail bar afterparty, we supplied a full DJ setup, PA, architectural uplighting and a suite of compact P1 Mini fixtures to create a more vibrant, energetic end to the night.

This was a one-day show with a six-person crew, delivered using a single 17T truck. Small but powerful—the perfect match for a brand built on detail, elegance and craft.